NUR Opening

Client: Dzen

2025

  • CGI
  • Generative content
  • Light Show
  • Projection Mapping
  • Real-time content
  • Stage Design
  • Production management
  • Concept
  • Creative Direction
  • Engineering
  • CG & Motion
  • Light
  • Show Control
  • Tech Production

ABOUT

An audiovisual show for the opening of the NUR 2025 festival, with support from the Dzen platform.

CONCEPT

For one evening, the Spasskaya Tower of the Kazan Kremlin hosted a complex digital system at the intersection of architectural mapping, light and electronic music.

In real time, the studio’s media artists transformed streams of information into visuals synchronized with live sets by Kazan electronic artists URTIC and Qosh. The digital world merged with centuries-old Tatar national traditions, creating a unified visual and audio experience for the audience.