Palace Square Mapping
- Production management
- Concept
- Creative Direction
- Engineering
- CG & Motion
- Light
- Show Control
- Tech Production
ABOUT
Architectural mapping for Gazprombank at the “Strana Sveta” competition — 2024, Saint Petersburg
CONCEPT
The mapping show on the façades of the Winter Palace and the General Staff Building served two purposes: communicating the bank’s advantages and creating an emotional connection with the audience.
The visual narrative is built around the Firebird, whose golden “path of light” leads towards the fulfillment of a dream, while one of its feathers transforms into a tree — a symbol of strength and resilience.
The architecture of the General Staff Building became part of the dramaturgy: the arches, columns and windows of its 580-meter façade were integrated into the visual composition through light, shadow and graphic effects.
A video for Bank GPB (JSC), produced for the GALA-RUS Autonomous Nonprofit Organization as part of the Strana Sveta contemporary art competition.
